|May 10 '02, Spot 08, Arhus (DK): Do-It-Yourself Seminar with Robin Proper-Sheppard (Sophia) & Emil Jørgensen (Swan Lee)|
DIY: Do it yourself!
Despite of the crisis within the recording industry we have an abundance of promising and talented new Danish artists. Many of these artists do not have a record contract in the original sense of the word having a record company stake money on the band.
Instead they have a distribution agreement with their own record company – made for the occasion.
DIY has entered the Danish music scene. But what are the benefits and the drawbacks?
Meet Robin Proper-Sheppard (ex-God Machine, Sophia) who since 1996 has released his work by his own record company “The Flowershop Recordings”.
And also meet Danish Jonas Struck from Go-Go Records and Swan Lee.
A singer, songwriter, guitarist and the owner of a record company. Robin Proper-Sheppard was born in the U.S.A. and moved to London in the beginning of the Nineties along with his former band God Machine, who had two albums released by Fiction Records.
After his break with God Machine, Robin Proper-Sheppard established his own record company ”The Flowershop Recordings”. It primarily releases his own work (Sophia and The Mayqueens) but The Flowershop Recordings was behind other bands such as Elevate, Ligament, the Danish band Speaker Bite Me and most recently Rhonda Harris. Today, Robin Proper-Sheppard lives in Brussels.
In 1993, Emil Jørgensen was a drummer in the garage band Cactus Circle, who got a record contract with multinational BMG in 1995. In 1999 he was one of the founders of Swan Lee and with his broad experience from his ”multinational days” Swan Lee started their own record company GoGo Records – also in 1999. A step they don’t regret. Even if – or maybe because – Swan Lee have managed on their own, they have been selling very well in Denmark.
And because of a keenly self-made network, they have recently negotiated a record contract with the other Nordic countries.
|Robin Proper-Sheppard (Sophia) & Emil Jørgensen (Swan Lee)
Copyright picture, Lars Kjær Dideriksen